Stop the press – a marketing agency that does marketing – now there’s a novel idea! But, we don’t just do typical run of the mill marketing, oh no.
The marketing we’re talking about here is the stuff that delivers real value to a business. It could be Online Marketing that targets prospects actively browsing for the products and services you offer; Email Marketing to existing customers to drive retention and customer loyalty; Search Marketing, both organic and paid for, that delivers managed return on investment and genuine results. It could also be High Net Worth Marketing, something we’ve been very good at since the day we first opened the doors of the agency.
The world is going online crazy. Online media spend is overtaking traditional media spend so you need an agency that knows where your customers and prospects are online, how to buy media to put your message in front of them and then, critically, can create an online advert which is eye catching, effective and responsive!
It’s not just a case of taking a press ad, adding a little bit of animation, changing the shape and just sticking it online. That just does not work.
If you want to get the best response rates, and the most cost effective solutions, then you have to start with an idea, a concept that is right for online advertising allied with strategic planning of online media and professional tactical placement.
That’s what we do – we plan and create great, effective online campaigns. If you need online media then get in touch today
Everyone is doing email marketing now. There’s a good reason for that – done well it is a cost effective marketing tool. However, the rush to email marketing has created its own problems. Inboxes are being flooded with messages; consumers are filtering more and deleting before they read. It’s getting harder to get through!
To make email marketing work you need to cut through the noise. You need to understand the science of email creative. You need to build your email to be read in multiple browsers and clients. You need to understand what triggers a spam filter, so you can avoid it. You need to have a clean delivery service provider that is respected by internet service providers. And you need a service that gives you an in-depth analysis of results. Thankfully, we do that all, what a relief for you!
After all, we won Best Digital Marketing Campaign at the 2009 Northern Marketing Awards for our email marketing work with Carling.
SEO (Search Engine Optimisation) can be a black art as it’s very easy to employ a company who takes your money and does very little for it. If you choose to work with us, we promise we won’t over-promise and under-deliver!
Anyone who says that they can get you to number 1 on Google, is frankly lying, or works for Google. The only people who 100% understand all the factors, which influence your position on Google, work for Google. So, what’s the point?
Well, by applying experience, and some sound search principles to your website, we can improve your position. We never promise to get you to that wonderful number 1 position, but a lot of our clients have!
We work on organic SEO and pay-per-click campaigns for clients such as Visit County Durham, Newcastle Gateshead Initiative, Box Express, Bump the Agent, and Easat Radar Systems. To find out how we can help with your search marketing needs, contact us now.
High Net Worth Marketing
Marketing to the very wealthy is a challenge. We should know, we’ve been doing it since 2001.
They have lots of barriers – lots of people to stop you trying to talk to them. Not only that but there is no single database (other than ours!) that you can buy, which is accurate. Our database is developed from primary research. Starting with rich lists, magazines and company listings we take each name and research their likes, dislikes and fundamentally how much money they have.
We have developed a database of 14,000 of the richest people in the country. We know where they live, what they like, what they do and how to contact them.
We have run targeted marketing campaigns finding extremely rich prospects for sports car companies, luxury cars, boats, gambling brands, dating agencies and banks. Our approach is to find the prospect, research them, and then send a single piece of communication designed and developed just for them. We have achieved response rates and product trial rates of 22%.
So if you need to target the very rich, and want to use the most successful route to the only 100% accurate database, then get in touch today.