Timeline or not to Timeline, it isn't a question
Facebook Timeline for Brand Pages has arrived, and will be compulsory by 30th March. The Timeline format for brands is quite similar to Timeline for personal profiles and so many people will already be familiar with the layout. It employs a cover photo at the top of the Page, and the Page is separated into two main columns by a dividing line, which represents the passage of time. There are some brilliant opportunities for brands across this format, as well as some pitfalls which if you aren’t careful could damage your brand image. When you are ready to change over to Timeline you will enter an editing period where only your Page Admin can see the Timeline, while everyone else including your fans will see the old design giving you time to make vital edits and updates.







